Aamir Khan’s latest film, ‘Sitaare Zameen Par,’ featuring Genelia D’Souza, is on the verge of reaching the Rs 130 crore mark at the box office after just 11 days of release. The movie has managed to maintain a strong presence in theaters despite facing competition from new releases. Its consistent performance has even surpassed that of Kajol’s ‘Maa,’ which struggled to keep up on its fourth day. Aamir Khan has highlighted the crucial role of audience support in sustaining diverse film genres. He encourages filmmakers to delve into meaningful storytelling, suggesting that a variety of narratives can thrive if given the right backing by viewers. This sentiment reflects a broader trend in the film industry, where audiences are increasingly drawn to content that offers depth and originality. The success of ‘Sitaare Zameen Par’ underscores the potential for films that break away from conventional formulas to achieve commercial success. As the film continues its box office journey, it serves as an example of how innovative storytelling can capture the public’s imagination and drive significant financial returns. The film’s achievement is not only a testament to its engaging narrative and strong performances but also a reflection of changing audience preferences in cinema.