Taylor Swift’s NFL impact goes beyond Travis Kelce—Erin Andrews explains how she changed the game
- June 21, 2025
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Erin Andrews, FOX sideline reporter, credits Taylor Swift for boosting female NFL viewership. Speaking at Cannes Lions 2025, Andrews highlighted the surge in women fans, now nearly half of the league’s audience, thanks to Swift’s support for Travis Kelce. NFL Commissioner Roger Goodell also acknowledged Swift’s positive impact, noting her love for the sport.
